WORK HISTORY

Mar 2022 – Present

Head Of Marketing

Champhunt LLC

I was responsible for the Go-To-Market Strategy of the Platform and the Android App. I single handedly led all marketing efforts for getting the first 70K users on the platform for a CPA of under Rs 15 while achieving a DAU/MAU ratio of 48%. I am actively involved in the Product Strategy and Development, acting as a cross functional product manager in addition to my marketing role, coordinating with the Engineering Team & Design Team every single day. My responsibilities also involve taking care of the day to day operations, reaching out to brands for partnerships and hiring new talents for different verticals.

Aug 2021 – Mar 2022

Manager – Social Media

Road Safety World Series

I was currently responsible for building the digital identity of the brand and it’s subsidiaries (franchises), and managing a team of 7 people to manage
the communication across all social platforms. I worked closely with the Sponsorship team to establish new partnerships, and create new digital avenues to commercialise. My day to day responsibilities also involved liaisoning with external agencies to work with my team on our brand’s social promotions and website.

Aug 2020 – May 2021

Marketing Manager

Zlingit

I was responsible for developing and executing a content strategy for all formal and informal communications of the company. I was also responsible for rebranding the sports-based products of the company and its marketing strategy. Zlingit is a customer engagement solution based in Umea, Sweden founded in 2016 with clients majorly from sports and events.

Apr 2016 – Aug 2019

Head – Operations

Klub1

I was a part of the think tank, developing campaigns and strategies for the company, clients and other in-house projects. Also, headed a team of writers for various content based projects including Stale Coffee. I joined Klub1 in 2016 in a business development role and eventually ended up as Head of Operations, although my work revolved around almost all aspects of the business. Klub1 is a digital agency based in Mumbai, India founded in 2010 with clients across all domains and sectors.

Sep 2015 – Sep 2019

Marketing Consultant & Visiting Professor

Study Hour

I held a dual role as a part-time professor as well as a marketing consultant, helping the company grow thirteen folds since its inception. I usually taught 10th grade and 12th-grade Physics & Maths. StudyHour is a tutor providing service based in Mumbai with its service both in B2B and B2C domains.

Jun 2015 – Sept 2015

Chat Assistant

Haptik

Worked part-time as a chat assistant at this seed-funded startup. Haptik is an AI-based personal assistant app and I specialised in the departments of technology, travel and shopping. Haptik right now is one of the largest and most well funded conversational AI platforms globally.

Jun 2015 – Mar 2016

Co – Founder

Webtiers Digisolutions

I co-founded a digital agency with a couple of colleagues from college, providing digital solutions to small businesses and events. Webtiers was a great learning curve where we had clients spread across various sectors like F&B, Health & Wellness, Technology, Entertainment among others.

EDUCATION

2020

MBA in Sports Management

Escuela Universitaria Real Madrid Universidad Europea

Currently pursuing my Masters in Sports Management here in Madrid, learning something new about the business of sports every day.

2015

Electronics & Telecommunication Engineering

Mumbai University

Graduated Engineering with majors in Telecommunication. Completed multiple projects during the course.